Become a champion while having fun
Every child needs a Champion and it could be you
The beauty of the Pure Game model is that its primary engagement tool is based on the most popular and accessible sport in the world – soccer.
By engaging youth in a unique format of soccer that promotes inclusive team play, we are able to disrupt the negative effects of power alliances and the win at all cost mentality.
Sport is a positive method to strengthen young people’s ability to shape their own future, become active citizens and commit themselves to building up their communities.
Who We Are
What We Do
Our positive youth development program uses sport to create positive youth engagement. We partner with schools and community-based organizations to deliver a unique non-competitive sports program. The focus of this program is the development of the child, not the athlete.
In other words, we create a safe environment where children feel they belong, can be physically active, and learn life skills through various sports activities. Research confirms that healthier students make better learners, and our school partner principals report their students being more engaged in the classroom and better-behaved during recess.